We’re a
Cognitive Brand Management firm.
Brands must be built for decisions. This requires a completely different approach engineered to define the belief systems and biases that shape the consumer decisions in your industry specifically, and translate them into actionable strategic executions designed for growth.
MOTHERSHIP was built for exactly this.
Mind to Market.
Brands that are built fo customer decisions, ties brand strategy directly to business success across three specific areas of growth: Repeat Business, Loyalty, and Allegiance.
Greg Hoffman, Nike CMO